The bait, then the rug-pull.
On the morning OpenAI quietly opened its ads beta to waitlist members, Nick Ponte skipped whatever he was working on, opened the email, and hit record. What followed was thirty-three minutes of live screen-share through an ad platform most businesses had never heard of - and a blueprint for turning that gap into a paying client before the week was out.
Where the time goes.
01 · Cold open - AI is replacing search
Premise: people are now asking AI what to buy before visiting a website. ChatGPT Ads changes where buying decisions happen.
02 · Subscribe ask plus agenda slide
Free AI Cash Flow Masterclass offered behind like/subscribe/comment. Four-item agenda: overview, access, why it matters, how to make money.
03 · Beta email reveal
Shows the beta invitation email, logs in live, explains how he got on the waitlist via an earlier video.
04 · Campaign creation walkthrough
Creates a campaign for his agency Myna Marketing. Objectives (clicks/reach only), locations (US/CA/AU/NZ), daily budget, conversion event setup.
05 · Conversion tracking setup
Creates a data source, sets up a checkout-started conversion event, walks through standard event types, notes iOS/Android placements are coming soon.
06 · Ad group plus context hints targeting
Sets max CPC bid at $350, explains context hints as the targeting mechanism, demonstrates prompting ChatGPT to generate context hints and pasting them in.
07 · Ad creative plus initial platform impressions
Uploads logo, writes test headline and description, uploads an image. Ad preview renders. Verdict: simpler and less bloated than Meta Ads Manager.
08 · Why paid ads beat SEO for speed
Browser demo showing Google Ads appearing above organic results. Agency revenue split: $35K/month SEO vs $60K/month paid ads. ChatGPT Ads framed as additive to existing service stack.
09 · 5 Stages of Awareness plus Gemini lead-list prompt
Explains why businesses already running Google Ads are highest-converting prospects. Gemini prompt demo to identify 25 local businesses running Google Ads with contact info.
10 · Outreach tactics - email template, mock ad screenshot, GoHighLevel audit
Email template walkthrough. Key tactic: create a mock ChatGPT ad for a prospect and screenshot it as an outreach hook. GoHighLevel AI Trust Audit demo showing 8% score report.
11 · AI Inner Circle pitch plus close
Promotes paid community with approximately 450 members. Like/subscribe ask tied to early-mover advantage narrative.
Visual structure at a glance.
Named ideas worth stealing.
The 5 Stages of Awareness
- Unaware
- Problem Aware
- Solution Aware
- Product Aware
- Most Aware
Eugene Schwartz framework used to explain why businesses already running Google Ads are at Stage 5 and easiest to close on a new ad platform.
ChatGPT Ads Campaign Architecture
- Campaign (objective + budget + location)
- Ad Group (bid + context hints)
- Ad (logo + headline + description + image)
Three-tier hierarchy mirroring Google Ads and Meta Ads. Conversion tracking via pixel is a fourth layer required for conversion-objective campaigns.
Lines you could clip.
"For the last twenty years, businesses have been fighting for attention inside search engines and social feeds, but now people are starting to ask AI what to buy, who to hire, and what softwares to trust before they ever visit a single website."
"It just feels like early days of Facebook. The people that did get in early and start advertising there were just printing cash flow, showing ads for pennies on the dollar."
"Meta has so much bloat in their ad platform that they make it confusing. This was actually very straightforward, very simple, very easy to get a campaign going."
"I have created an ad for you. Do you want me to start running ads for you in ChatGPT?"
Things they pointed at.
How they asked for the click.
"like this video, subscribe to my channel, and comment below and I will send you a direct link to the AI cash flow training"
Comment-gated lead magnet repeated multiple times throughout video. Secondary CTA to paid AI Inner Circle community at close.
Word for word.
The real edge in ChatGPT ads is selling it before businesses know to buy it.
The platform just went live, setup is simpler than Meta, and the fastest path to a paying client is targeting businesses already spending money on ads elsewhere.
- Businesses already running Google Ads have accepted that paid advertising works - they are the easiest close for any new ad platform because the core objection is already gone.
- ChatGPT Ads currently supports only clicks and reach objectives; conversion optimization requires pixel setup, which is itself a billable service for anyone who can configure it for a client.
- Context hints replace keyword targeting - feeding the platform a paragraph of topically relevant phrases, generated by ChatGPT itself, is the targeting mechanic to master first.
- Creating a mock ad for a prospect's business inside the ChatGPT Ads Manager and screenshotting it as an outreach opener works because the platform is new enough that most recipients do not recognize what they are looking at.
- Platforms subsidize early advertisers to pull spend from incumbents - the CPCs on any new platform are cheapest in the first few months.
- The Gemini lead-list prompt surfaces company name, website, email, and phone for 25 local businesses currently running Google Ads - list-building is near-instant and costs nothing.
- A free visibility audit report that makes a business's online gaps visible converts prospects because it creates urgency the seller does not have to manufacture in conversation.






























































