WEBVTT

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This is the ultimate tutorial to learn how to use Canva combined with Claude to power your entire marketing team. By the end of this tutorial, you will learn how to save fifteen hours per week creating visual assets for your marketing team and for your social media posts. For example, you'll be able to programmatically within Claude,

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create infographics like this, Instagram carousels like this, Instagram carousels using your own assets like for your own photos and videos, and events promo posters like this, all within Claude and using the new Canva connector.

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By the way, my name is Sabrina Romanov. I've gotten millions of views on social media, and I teach AI to millions of people for free. So hit like, hit subscribe, and hit the notification bell so you don't miss my next training. So the very first thing we're going to do is make sure we have our accounts set up. So if you haven't yet signed up for a claude.ai

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account, we're just going to use the website. Okay? You don't need Claude CoWork. You don't need Claude Desktop, and you certainly don't need Claude Code for this. We're just gonna stick to claude.ai,

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the website. So sign up for your account.

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And then we're also going to use canva.com,

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so sign up for an account if you haven't already. Many features will still work with a free Canva account. Okay? So you don't necessarily need to upgrade to a account just yet if you don't want to. K. Now the next step is we're going to install the Canva connector within Claude. Go ahead and on the bottom left corner, click your name, click settings,

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and then click connectors. Okay? The way to think about a connector is it allows AI tools like Claude to use the apps that you use every single day. For example, this Gmail connector allows Claude to read your emails and even write draft emails. K. This Google Calendar Connector allows Claude to read your calendar, and it can even update calendar events. It can create new calendar events. So what we're gonna do here is connect Canva. Click browse connectors in the top right corner, search Canva. K. Click the plus button,

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and now it's going to ask to connect to your Canva account. Click allow.

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Great. And if it works, you should see Canva here. Okay? And a lot of people do ask me for permissions, so I just wanna point out where you can see what permissions Canva has. So click configure.

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Okay? And, basically, this shows you all the different things you can do with Canva and also the permission associated with each one. So this check mark means always allow. So this means Canva will always be able to do things like searching through designs without asking you for permission every single time. Now you can change this. You can change this from always allow to needs approval if you want Canva to ask for your approval, for example, before editing a design. Okay. Now that we have Canva connected, let's go and start a new chat.

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And what we're gonna do first is what I call a product tour prompt. I like to do this with every new AI tool or connector that I'm playing around with, and it basically asks Claude to understand everything about the connector and explain in simple terms what are all the things we can do. So take a screenshot of this and drop it into Claude. K?

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So this is really, handy because we have a nicely formatted table here describing what is the feature in Canva connector

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and what's a sample prompt we can use to try it out, and does it require a paid plan or is it available on the free plan? So clearly, there are a lot of different features that you can take advantage of with the new Canva connector.

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We're not gonna get through the majority of these today. I'm gonna be primarily focused on creating new designs, uh, from scratch or from using existing templates, which is the main reason people use Canva. So that's why we're gonna focus on it today. So we've wrapped up installing the Canva connector and a simple product tour where you can see all of the different features. Now the very first thing we're going to do is make a poster using the new Canva connector and we're going to make from a new design. So we're not gonna start with an existing Canva template.

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So let's say create a

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poster

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about my

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potato

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sale.

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Was

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so

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for our very first design, we're gonna ask Canva to create a poster about my upcoming potato.com

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sale in the next forty eight hours where you get 50% off your first month. And you see these four cards here. This is because Canva is gonna show you four distinct visual designs and you get to choose which one you like the most, and it's gonna run with that one. Okay? And you can give feedback. Like, if you don't like certain colors, you don't like the fonts, you don't like the font size, if you wanna change some of the text, you can provide all of that feedback right here within Claude, and Canva will understand it and update the design accordingly.

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This is what makes this integration so powerful because you can now just talk to Claude, talk to AI like you normally do without having to fiddle around dragging and dropping different layers and different assets within Canva manually.

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So here are the four design variations.

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Um, I personally like number two, actually. So

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so you can see the instructions, Claude saying, pick your favorite, one, two, three, or four. Once saved, I can also edit any text colors or details, and Claude can even export it as PNG or PDF so that it's social media ready. So let's say my favorites

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is number two. However, I want to replace the text

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get started

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now

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with a proof points,

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like zero to 2,300,000

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followers solo,

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something like that. My point here I'm trying to illustrate is you can have this back and forth conversation with Claude in order to update the design. Like, I could have asked to change the color red, like, it's a little bright. I could have asked to tone it down a little bit. You can ask to replace the text, replace different details. You can actually even upload your own images here. We're gonna get to that in a bit, but it's really cool because you can just do all of this within Claude and it's going to update to the Canva design. Everything's gonna be saved to your Canva account. Okay? So you don't lose it just because you ended the Claude conversation.

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When Claude asks you to save it to your account, I'm just going to say yes, and then we're gonna be able to open it and preview it within Canva directly.

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K. Here's the direct link to open it in Canva. K. Go ahead and click that.

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And here's our design with the updated text. Remember, I asked Claude to change this text, uh, to have a proof point zero to 2,300,000

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followers,

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and this looks really, really good for an event promo flyer. So just to recap, we talked about use case number one, creating a simple poster,

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and we did it using a new design. Right? Notice how we didn't give Canva any pointers or,

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um, design decisions or design templates. What we're gonna do next is I'm gonna show you another option which I also really really love. It allows you to choose one of the many amazing templates Canva already offers and we're going to start with that template. K. So in canva.com,

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if you're not familiar with it, click home on the left sidebar. Click templates on the left sidebar,

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and this allows you to browse thousands and thousands of amazing high quality templates in Canva. Let's search for flyer.

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K? You can see all the different flyers here and basically just choose one that stands out to you that you actually like, and we're gonna use that one moving forward. So choose a template you like. Uh, I actually kinda like this one over here. I do not know what it says, but it looks super cute. Click customize this template on the bottom right corner, and this will clone the template to your account. So now you can make any changes you want. And here's the prompt we're going to use. Analyze the following Canva template, especially the number of words per section.

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Replace this with the link to the Canva template that you just cloned. Then ask me questions to replace the text with my information

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roughly following the number of words per section. Now the reason this part is important is because you have like different defined sections of text like this one, like this one over here. And if you were to replace this with like five sentence paragraph,

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it just wouldn't look good. Like, it kind of ruins the points of the design. The purpose of this prompt is we have Claude first analyze the templates, make a plan for roughly how many words per each section, and then ask us what should be our information to populate the template. Okay.

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So go ahead and copy paste this or take a screenshot of this.

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Gonna drop it into Claude, and then grab the URL. K? So grab this URL,

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replace it here,

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and then hit enter. Now Claude is analyzing the templates. It's going section by section. It's looking at the current text, how many words is it, what is the role of this section. Section. And now Claude is asking me clarifying questions like what information do I wanna put in the poster. Now you don't have to do it this way where Claude interviews you. If you already know all the information you wanted to put in the poster, you can just dump it into Claude and be like, hey, use this information. If you have a website or a blog post, you can also dump that into Claude and be like, use the information from my website. Oh, that's funny. I actually am hiring.

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So I'll say we are hiring, and then the role is senior software

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engineer.

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Benefits are, yeah, 100%

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remote,

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10 k USD per month in Europe, which is, like, a very competitive salary.

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And then the CTA,

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I think it's hiring at potato.com.

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So now Claude and Canva are gonna work together to take the information, the context that I fed in, and create a updated version of this flyer but with my information.

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Save it to my Canva accounts. And the cool part here is now we can leverage the amazingly

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human design templates from the Canva community. Right? Instead of, uh, instead of hoping Canva will generate a new design from scratch that we'll like, we can take our time to just browse all of these templates,

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select the ones that we really like, and then we can reuse those. Like, we can just swap out the text, swap out the imagery to make a fresh post every single time. So go ahead and click open in Canva.

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Okay.

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And here's our poster. We are hiring senior software engineer, 100% remote, 10 k USD per month in Europe. So now we've covered creating a new design from scratch versus editing an existing template within Canva. Now I know many people wanna know, can this make carousels for Instagram, for Facebook,

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slideshows, for TikTok, LinkedIn carousels?

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And the answer is absolutely yes. Now I just put Instagram carousels here, but the visuals we create can absolutely be posted as Facebook carousels, LinkedIn carousels, and TikTok slideshows.

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And what we're gonna do for this is start with an existing template because

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Canva has lots of really nice existing carousel templates.

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K. So search carousel here. We're gonna choose this template here, number three. Um, I like this one because it has photos in the background, and the next use case I'm gonna show you is how to swap this out with your own photos. Okay? So go ahead and click this template, Click customize this template. It's gonna clone it to your account. And we're going to use this prompt for the Instagram carousel. It's very similar to the previous prompt. It's just a little bit more planning

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because we have now multiple slides and we kinda wanna approve

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each slide's copy before we create it. So go ahead and take a screenshot of this. K? Just like before, you're gonna replace the URL with our, uh, carousel.

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Now I'm going to modify this template and put in my topic. My topic is

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nature

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heals

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founders.

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K.

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And here is Claude's analysis of the carousels, each text section. Here's the new plan, provide feedback at this point, right, if you wanna change any of the text, and then let's say save it to our Canva account. Okay. And now click open in Canva so we can check it out.

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K. So for burned out builders, Nature Hills founders, I'm gonna go on a hike after filming this video. So this is top of mind. Okay. Awesome. So we have changed all of the copy in this carousel.

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So that's awesome. But what if we wanna change the photos too? Like, don't know who this lady is. Like, I wanna use my own photo.

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And really cool. It's super easy to do that with Claude. Okay? So click this plus button,

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click add files or photos,

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and then I'm just gonna throw in two vertical photos from my hike the other day.

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This one and I think this one. I'm actually not sure what will happen if I throw in a horizontal photo, but let's just try it out. Okay.

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So let's say swap the background

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photos with

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these three to match the topic.

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Now I'm gonna say use Votato to upload

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the photos so Canva can use them.

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Now this second line is really important because sometimes Claude gets confused,

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like how do I pass this, uh, photo over to Canva to use?

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Um, the nice thing is my AppLotato makes this super easy. I'm going to cover this a little bit later in the video just because there is a process to set it up, but thankfully, it's super simple. And once you set it up, you can do really nice things like this, like make it easy to upload your own photos, videos, and assets. If you haven't set up Blotato yet, uh, this obviously won't work. Claude will try different workarounds and you may run into issues, just a warning.

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So but after you install Blotato, stuff like this becomes super super easy to do. And by the way, if you're new to using AI, I highly recommend reading through what Claude is actually thinking here. Like, it's explaining to you exactly what it's doing.

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I'll use photo one for slides one to two, photo two for slides either four, etcetera. Now it's swapping all of the backgrounds, and now it's saving it to Canva.

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Okay? Okay. And now it's done. So click the open in Canva link. Okay. So now we see the Instagram carousel, and you can see now it's using my first photo. Right? So nature heals founders, and then here's a picture of me on a recent hike just a few days ago. And then this is another picture that I also uploaded. It was not able to handle that horizontal

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photo that I was just testing out, so that's good to know. So just make sure your photo dimensions

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roughly match, um, the photo slot.

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So if the photo slot was a square, just be mindful of that.

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Here, the photo slot is the vertical background. Right? So Canva's going to prefer a photo that actually fits that profile. So now we just talked about cloning a Canva template in order to make an Instagram carousel. We used Claude to customize the contents in that carousel,

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and we uploaded our own photos to be used within the carousel. So now you can see we're building upon, um, all the different building blocks that are available in Canva and Claude and getting to more complex use cases. At the end of the video, I'm gonna talk about how do you automate posting this to social media to multiple platforms within Claude.

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The last use case I wanted to show you is creating an infographic.

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So again, we're gonna go to home in Canva,

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click templates, and then search infographic.

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Okay. So find the template that you like, okay, here, and then click customize this template. Again, this clones it to your account, so now you can make changes.

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So we're gonna use a similar prompt as before, but I'm going to tweak it so that it just uses information that's already on my website.

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So replace the

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text with information

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from my website.

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So I'm showing like a couple different variations here. For the very first use case, we had Claude interview us and ask us, hey, what is the content you wanna put in this template? In the second use case, we had Claude plan it out just based on a simple topic. And in this use case, we are giving our website to Claude so he can analyze it and then creates a plan for how to update the information in this infographic.

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K. So it's analyzing the templates. Now

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it's creating the contents plan based on all of the stuff that's already on my website,

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and it now it is creating the infographic within Canva.

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So the logo that you see here is the tool that's being used. So this means Claude is calling the Canva tool right now.

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Okay. Now we have our infographic live in Canva. Click open in Canva so we can check it out. And boom. This is all stuff from Blotato. Viral templates, AI writer, repurpose.

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This This looks really good actually.

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Okay.

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Um, that's great. Um, and then one thing I wanna point out here, this is another option. Let's say it messed something up or you just wanna make some slight tweaks, some slight edits to get the design to perfection.

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So for example here, I don't love like this font and how it makes 1,000,000 look. So I'm just going to edit this real quick. So it says 1,000,000

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spelled out. Now, Canva automatically saves everything and this is all synced. So I can make an edit here in Canva, my final edits here in Canva, and then I can go back to Claude and say, hey, it's ready to go. Now post it to social media. Now before I demo that, we have to just set that up. And I built my own app to help me do do this. I personally use Claude with Blotato in order to distribute tons of content each week completely solo.

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Okay. The only caveat here is to use the API. It does require a paid plan of $29 per month. This is because it helps filter out spammers, which the social platforms don't like. But if you're unhappy for any reason, you can get a full refund, no questions asked. Okay? So I just make it super easy. So once you sign up, go to settings in the bottom left corner. Okay? This is where you connect all of your social accounts. And on the lowest tier plan, you can connect up to 20 social accounts on any platform. So you could connect 20 Instagram accounts or 20 Facebook accounts or 20 LinkedIn accounts. Okay. So go ahead and do that. The last step is to connect Bloatato

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to Claude just like we connected Canva to Claude. So go to settings.

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K. Click connectors just like before. And the only difference is we're gonna have to add a custom connector. Okay? So click add custom connector,

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call it bloatato,

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and then you wanna type this into the URL, mcp.bloatato.com/mcp.

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Go ahead and click add.

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Then it's gonna show up here, and there will be a button that says connect. So go ahead and click that. And just like when we connected Canva, it's gonna redirect you to an authorization page,

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and you should be good to go. Okay?

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So now let's go back to our chat.

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And then let's just tell Claude, like, I made some final tweaks in Canva.

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It's ready to go.

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Let's say write a caption,

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then

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post to Facebook

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and Instagram

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right now.

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Now what's really cool with Blotato is you can have Claude manage your entire content calendar. That means it can publish posts right now, it can schedule posts in the future. You can even set up calendar slots, like if you go to calendar

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weekly schedule,

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basically, you can see all of the different time slots where you can post for these social accounts. So what you can do is like use Claude and Canva to make content and then just schedule it out onto the queue.

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So if you sit down to batch content for the day, you set up this queue and it'll just like schedule everything out to the time slots where it's supposed to be. If Claude runs into any issues like exporting

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JPEGs

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or just exporting any visuals,

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this is the simple solution to it. All you have to do is push back on Claude and say, export from Canva and then pass the Canva export domain URLs directly to Blotato to post. Claude will know what to do with this information. Okay? So you you need to do this if you start seeing errors or complaints from Claude that the Canva export domain is not in my network, etcetera etcetera. It's like a very scary sounding error message, but there's a very simple fix.

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Um, Similarly, if Claude gets confused that it has to upload assets to Canva, again, you can just say, use Bloatato to upload my photos or videos so Canva can use them. Okay? These are the two most common errors people get stuck on. Okay? But the solution is actually very simple. Once Claude does it once,

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then you can say, hey, Claude. Remember to do this in the future whenever I'm posting to social media. That way you don't have to repeat yourself again and again. So here's an example where Claude is getting confused about how to I, like, grab this Canva export URL and get it to social media. Right? So here, Canva export domain blocked by the network. So again, if you see something like this, just stop Claude thinking.

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In some cases, it'll eventually figure it out, but let's just make it really easy for Claude and tell it exactly what to do.

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Now it says, great idea. Okay. Yes. So

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basically, all that's happening here is Canva already has exported URLs.

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We're just gonna take those URLs,

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pass it directly to tato because blow tato knows what to do with it. It's gonna post it to social media and you don't have to worry about converting it or permissions or anything like that. So now the Facebook post is live. Instagram initially rejected the first post because of the aspect ratio, but really cool, Canva and Claude were able to work together to export a square crop for Instagram. So I probably shouldn't have posted this really long infographic

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to Instagram.

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Um, maybe I should have done this carousel as an example instead. But yeah, hopefully, you get the idea. Um, let's check Facebook to see if it posted.

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And here, Blotato actually returns the exact post URLs. Okay? So view you can click view post. Click view post here to get it. Um, here is the infographic

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on Facebook. Okay? And then I'm going to refresh my Instagram right now.

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And here is the infographic for Instagram, which actually did

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work at this awkward aspect ratio,

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but still really cool. And you can see it was posted twenty eight seconds ago. So just to recap, we've created a simple poster starting with a new design. We also tried it starting from an existing Canva templates.

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We've also made Instagram carousels.

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We uploaded our own photos to be included in Instagram carousel, so using your own media. We also created an infographic

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just using information already available in our website,

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and I showed you how to make final tweaks to the infographic before

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exporting it to social media. Everything is synced. That's the beautiful part. You can have Claude make changes. You can go into Canva manually and make tiny tiny tweaks and everything is synced. And then I showed you how to automate posting to social media platforms. Now I showed you Facebook and Instagram, but with Blotato, you can also post to LinkedIn,

00:23:09.600 --> 00:23:11.840
threads, blue sky, Twitter,

00:23:12.000 --> 00:23:13.680
even TikTok slideshows,

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etcetera. You can even post Instagram stories, Facebook stories, Instagram trial reels. So just really really powerful because you can have Claude schedule everything out, publish everything from within Claude. You don't even have to go anywhere else. Now the last thing I'll talk about, I saved this for last because it requires a premium Canva subscription.

00:23:33.785 --> 00:23:56.345
Okay? So you won't have access to this if you're on a free Canva account, but it is a really powerful feature. So I at least wanted to talk about it. So let's go back to Canva. And on the left sidebar, there's a button that says brand. Notice it has this crown icon, which means it requires a paid plan. And this is where you can input your brand's guidelines. So we're just gonna start off with simple ones.

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So first thing for example, here, I'm going to add my Bloatato logo. Boom.

00:24:01.865 --> 00:24:02.265
K.

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Little blurry, but we'll still use it. And then these are my color themes. So it actually just imported this from the Bloatato logo. I don't love it. I like my original color palette of, like, bright orange, bright pink. Um, these are the fonts in my theme. If you want to change this, for example, I can click that.

00:24:24.615 --> 00:24:36.960
Uh, let's say I just want a different cool font. Like, this is pretty cool. K. Click save. Okay? So now this is my fonts brand kits. And there's a lot of other stuff you can add here, guys. Brand voice, your photos, your graphics,

00:24:37.200 --> 00:24:37.840
charts,

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um, guidelines is really in-depth, uh, so I'm not I'm not gonna fill this out, but certainly highly recommend you take the time to. So brand guidelines, purpose, about the brand, mission, vision, logo, primary logo, secondary.

00:24:51.355 --> 00:24:56.635
You don't need to do all of this if this is your first time. Okay. So I'm just starting with logo,

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colors, and fonts just to keep it super super simple. Okay. So now let's go back to Claude and say, use my brand kit

00:25:05.380 --> 00:25:07.140
to create an Instagram

00:25:07.140 --> 00:25:09.380
image post and include

00:25:09.380 --> 00:25:10.420
my logo

00:25:10.660 --> 00:25:11.140
somewhere.

00:25:11.695 --> 00:25:17.855
I don't know. I'll let Claude and Canva figure out where to include my logo. Um, but this is really cool because

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Canva has access to your brand kits. You can have multiple brand kits, by the way, if you have multiple clients. You just specify which brand kit you want Canva to use. Now it says it's got my brand kit, now it's generating the Instagram post and I'll ask Canva to include my logo and brand colors and fonts. Now remember the first example, when we generate something from scratch instead of a Canva template, Canva is going to give us multiple design options, four design options. Then we choose the design direction we like best,

00:25:48.185 --> 00:25:55.945
and then we tell Claude and Canva to, like, oh, edit this copy, maybe change the fonts, maybe change the colors, any other edits that you wanna make.

00:25:58.960 --> 00:26:02.320
I do like two. Okay. So I'm gonna say use two,

00:26:02.480 --> 00:26:04.800
but use more of my brand

00:26:04.960 --> 00:26:05.840
colors

00:26:05.840 --> 00:26:06.880
like the

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accents.

00:26:08.835 --> 00:26:25.900
So I can I can tell it is using my brand kit because of the fonts that it's using? So if you look at this number two, like this font and stuff, and this really dark blue background is this color. However, I do want it to use more of my accent colors, orange and pink. So I'm just gonna give that feedback to

00:26:26.220 --> 00:26:29.740
Claude in Canva, and hopefully, it listens to it.

00:26:30.860 --> 00:26:49.315
Uh, by the way, another quick thing I'll point out is you can actually open any of these variations in Canva. Right? So click open in Canva here, and it will take you straight to it. So overall, I just love how streamlined and how well integrated the Canva connector is within Claude. Like, it's a quite a thoughtful user experience.

00:26:49.315 --> 00:26:49.715
So

00:26:50.755 --> 00:26:57.910
oh, okay. So I actually really like this fourth one here, and you can see it's using more of my brand colors. So like this gradients

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from orange to pink, right, these are my two brand colors here. Right? So this one's pretty cool.

00:27:04.470 --> 00:27:08.390
So I'm gonna open this in Canva and then you can see like this particular,

00:27:08.550 --> 00:27:41.095
um, kind of comic book like fonts. If I go to my brand kit fonts, that those are my fonts for the title and subheading. So you can see how it's using the brand kit there. Okay. So just to recap, we covered Claude and Canva, how to set everything up, how to generate new designs, how to use templates for your designs, how to make final tweaks and edits before finalizing and exporting to social media, how to actually publish to social media, schedule to social media, and how to create a Canva brand kit that Claude can also use to make on brand designs at scale.

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If you enjoyed this video, hit like, hit subscribe, and hit the notification bell so you don't miss my next training.
