§ 01 · The Hook
The bait, then the rug-pull.
Three words on a dark slide — Your Co-Writer Gets Eyes — and the entire value prop is delivered before Alex says a word. The spoken hook lands the payload: Claude Code now has direct browser access, no MCP workarounds, no manual screenshotting. A capability unlock framed as a persona upgrade.
What the video promised.
stated at 00:05 "I am gonna show you how to quickly set that up inside of Claude Code and why that is so important for any of us who use Claude Code as our co writer." delivered at 04:29
Where the time goes.
00:00 – 00:23
01 · Intro — Your Co-Writer Gets Eyes
Title card reveal, Claude Code series branding, promise stated.
00:24 – 01:02
02 · What it does
Direct browser control, no extra MCPs. Before = manual screenshots; After = side-by-side live access.
01:03 – 02:09
03 · Install the extension
claude.com/chrome, Add to Chrome, extension in toolbar, Claude panel opens.
02:10 – 03:40
04 · Tab groups explained
Orange highlight = Claude-accessible. Drag tabs in/out. Claude is sandboxed to the group.
03:41 – 04:28
05 · Connect to Claude Code
VS Code setup, run claude update, launch claude in fresh terminal.
04:29 – 05:14
06 · /chrome command
Run /chrome inside Claude Code — Status: Enabled, Extension: Installed, reconnect if needed.
05:15 – 06:06
07 · Permissions panel
Notifications, microphone (workflow recording dictation), approved sites list with per-site revoke.
06:07 – 08:46
08 · 3 use cases overview
Substack analytics (no API), form-filling on Tally, visual page analysis. Limitations: slow, background only.
08:47 – 11:12
09 · Live demo 1 — Substack notes analytics
Prompt structure: tell it to use Chrome extension + drop the link. Claude navigates autonomously. Do not touch the screen.
11:13 – 12:37
10 · Parallel session demo
Opens second terminal, launches second Claude while first runs in background. Parallel multi-agent workflow.
12:38 – 13:56
11 · Live demo 2 — Landing page analysis
Voice dictation prompt for second session. Analyze landing page, cross-reference writing system context.
13:57 – 14:51
12 · Results breakdown
Substack notes: what works (numbered lists, social proof) vs what does not. Landing page: missing testimonials, price, urgency.
14:52 – 15:36
13 · Honest limitations + CTA
Background task tool not a speed tool. Good fit: no-API scraping, visual analysis. Plug for Co-Writer Masterclass.
Visual structure at a glance.
Named ideas worth stealing.
02:10
concept
Tab Group Sandboxing
Claude Chrome only accesses tabs in the orange-highlighted group. Drag in to grant, drag out to revoke. Sandboxed per session.
Steal for Any product explaining permission scoping to non-technical users
14:52
concept
Background Task vs Speed Tool
Browser automation is a background delegation tool for no-API tasks. Not suited for real-time or complex multi-step flows.
Steal for Honest positioning for any AI automation product
09:27
model
Prompt Formula for Chrome Tasks
- Tell it to use the Chrome extension explicitly
- Drop the direct URL
- State the exact output you want
- Do not touch the browser while it works
Four-part prompt pattern that makes Chrome-based Claude tasks reliable.
Steal for Any tutorial on AI browser agents
06:07
list
No-API Automation Use Cases
- Scraping analytics from walled-garden platforms (Substack)
- Filling out forms (Tally, Typeform)
- Visual analysis of pages without needing HTML access
Three categories where browser-based Claude automation wins because the APIs do not exist.
Steal for MCN/JoeFlow — any feature pitch for dashboards or forms that lack API access
Lines you could clip.
00:05
"Your co-writer now gets eyes and now has direct access to your browser with this Chrome integration."
07:06
"Substack does not have an API. So it is very difficult to track all of your stats. You kinda have to do it manually."
10:40
"Do not touch the screen that it is working on. Claude is basically taking screenshots and navigating that way. So if you move the page, it is gonna get lost."
14:52
"It is a background task tool, not a speed tool."
How they spent the runtime.
Hook length23s
Info densityhigh
Filler8%
Things they pointed at.
How they asked for the click.
15:14
product
"If you have not checked out my Claude Code masterclass for building your AI co writer, check that out as well because every new thing that comes out just builds on top of your co writing system and supercharges it."
Soft, organic — positioned as additive context not a hard sell. Framed as the system this feature plugs into.
Word for word.
HOOK opening / re-engagementCTA the pitch metaphor analogy
00:00HOOKAnthropic just dropped the official Chrome extension for Claude Code. And in today's video, I'm gonna show you how to quickly set that up inside of Claude Code and why that is so important for any of us who use Claude Code as our co writer. Alright? So in other words, and now has direct access to your browser with this Chrome integration. Alright?
00:25Now how this works is it's getting direct browser control now. We don't have to deal with extra MCPs or workarounds, which you would have had to done do before if you wanted to give access if you wanted to give Claude code access to your browser. But now we can do this directly. It's a lot easier, and it makes a big difference now from the before and after. So before, if you wanted to give your co writer or Clog code access to your browser,
00:51it would be you know, you would be using a couple different separate tools or just workflows. For example, what I would do oftentimes is I would have to screenshot things on my browser, drop it into Claude code, and work with it that way. But now we don't really need to do that anymore. We can open it up here side by side like you're look like you can see that I'm doing now, and we can give it direct access so it can see everything we are seeing in our browser without having to deal with all this different copy and pasting that we might have had to do before. Right?
01:21Now to set this up, it's actually super simple. It's one of the easier things you can set up on Claude code. We're just gonna have to run a couple things. The first thing we're gonna do is go to claude.com/chrome, their official announcement page for this extension. And you're gonna see here that they talk about what you can do with it. Prior to this new release in Claude code, you are already able to to get this in your regular, uh, Chrome extension, and you can do things like,
01:46uh, interact with your Google Calendar or run background tasks and even schedule daily workflows right in your browser, uh, with this Claude agent, basically, this Claude browser agent. But today, we're just talking about, you know, mostly talking about Claude code. So you're gonna come here and you're gonna click add to Chrome if you don't have it already, and it's gonna take you to the official Chrome store extension store where you're gonna add this. And once you do, it's gonna be available here in your extensions. Okay? Now you're gonna click this, and what it's gonna open up here
02:16is you can see that Claude co or the Claude Chrome extension is now open, and you're gonna see these orange tabs here where you have the Claude name and you have this orange highlight. This is called a tab group. Alright? And what this means is everything you see highlighted in this group here of tabs, this is what Claude is restricted to. This is where Claude is active.
02:38So for example, right now you see this Chrome window open here, this Chrome tab, and this is the only one that Claude has access to right now. All these other ones that you see that I have open that don't have the orange highlight, these are not in the tab group. So Claude is not accessing these right now. If you wanna access it, you just for example, I have the Substack page of mine. I would just drag it into the tab group, and now you can see that it's orange. So it is now accessible by Claude in this tab group. Alright? And same thing, you can drag it out. So once you're in here, before we even look at Claude code, just to if you're not familiar with this at all because only some people had access to it before,
03:16this was already available. And this right here is basically have this has nothing to do with Claude code. This is just the regular the regular Chrome extension that opens up this side panel here, and you can interact directly in your browser with it. You can choose your model. You can ask it questions, and it's like a direct, you know, panel right inside of your browser. But that's not what we're gonna be using today, so we're gonna close that out.
03:41So now we're gonna talk about how to get it inside of your Claude code Claude code system or your co writer. And what you're gonna do here is on the right side, you can see I have my code editor open. I'm using Versus code, but you can be using whatever, maybe use cursor. Uh, but I use Versus code because what we can do here with any of these code editors is open up all of our folders here on the left, and I can see my full system here. And it just makes everything a lot easier. I'm gonna minimize that for now because I don't need it.
04:11Fresh terminal without ClotCode, just the fresh terminal, and you're gonna need need to do a couple things first. The first is you're gonna need to run a Cloud update in case it's not updated. So you're just gonna type out Cloud update in your terminal, enter. It's gonna check for the current version. You should be up to date with 2O0.73 at the time of this video, and we know we're good now. Now after that, you need to launch Claude in your terminal. So just by typing Claude,
04:36we have Claude launched. Let me zoom in a little bit here. And now we have Claude code running in our terminal, and we're gonna do slash chrome.
04:45When you do slash chrome, it's already set up. You're gonna run that, and you can see that it's here. So we have Claude in Chrome works with the Chrome extension to let you control your browser directly from Claude code, navigate websites, fill forms, capture screenshots, record GIFs, and debug with console logs and network requests. Now you need to make sure that the status is enabled and the extension is installed.
05:08So to do that, you might have to first click this reconnect extension and it will enable everything. Now once you have it, it's already enabled and you can manage the permissions here. So if you click enter for manage permissions, it's gonna open up this tab here on the left.
05:24And what you can see here is we have all of our, uh, Claude code Chrome extension permissions, right, or just cladding from settings. We can enable notifications,
05:35so it'll tell us when things are complete. We can also give it microphone access. And what this will allow you to do is there's this new feature in the regular Chrome extension where you can record a workflow that you're doing and speak into the dictation, and you can document this workflow for for Claude to understand. Understand. Alright? Alright? And then also you're gonna have your approved sites here. You can see I've already been working on, like, Tally and Substack and my own website.
06:00HOOKYou can revoke access to these at any point. These are the only sites that it has access to, and every time you access a new site, it's gonna ask for permission. Alright? And you're gonna see how that works. We can close those settings out for now. We don't need that. But what we wanna do now is just show you a couple couple ways that I've been using this. So what can you actually do? I'm gonna give you three examples. This is pretty new, and I've been trying out new things.
06:25HOOKYou know, I do wanna mention that it doesn't work a 100% perfect. It's pretty slow, but it's getting better. It's a lot better than it was a couple months ago when I tried it on the regular extension, and it's really just, at this point, good for running background tasks or things that you don't you know, that are pretty easy, that you don't really need to waste time doing, and you can let it do it. But But we're gonna talk about some cool things. So what are the there's three things I've done over the past day or so in my own writing system. The first was I've been using it to track analytics on my Substack page, which I'm gonna show you here. And the reason for that is because Substack doesn't have an API. So unlike these other platforms, you know, other newsletter platforms or other,
07:06HOOKuh, let's say, social media platforms like LinkedIn or X, uh, Substack doesn't have an API. So it's very difficult to track all of your stats. You kinda have to do it manually. I track it all in an air table. But now what I can do is give Claude code or my co writer access to my substack to basically track all these analytics. So that's the first way I've been using it. The second way is I've been using it to fill out surveys.
07:32HOOKSo on my own website here where I just launched my custom writing systems that you can apply for, I needed to fill out a survey for potential clients and people who were interested in doing this. So if you click here, you're gonna see I have a survey here, a cowriter application. And I literally used Claude code last night to my co writer to build this. So we planned it out inside of my
07:57HOOKin in my code editor with Claude code, and then I had it access and actually put together the application on Tally, which is just a a website for easily creating forms. Right? That's the second way I used it. And then the third way is, um, doing visual analysis. So I've asked it to go on, like, YouTube pages of people's thumbnails, also asked it for my landing page, which I'm gonna show you right now, to give a visual analysis of everything on there without having to really
08:25HOOKhave an access, like, the HTML or take screenshots or or, you know, anything like that. So that that's a really good use case as well. You can analyze thumbnails, study competitor pages, debug your own sites. Right? But enough of that, let me just show you a couple couple ways now that I was using it. So we're gonna open up a new Claude code session here.
08:47And the first thing I did, which you can see here, which I'm gonna re rerun here, is look at my Substack notes. So here on Substack, we have my Substack notes for people who aren't familiar with Substack. It's just like any other social media. I have my Substack notes here, and I have my, you know, whole list of them with likes and comments and and all of that. There's no real easy way of pulling all that. So now what I'm gonna do is tell it to, you know, review all of that and
09:16track it. But before I tell it, a couple important points is you should always make sure to tell it to use the Chrome extension right now because I found that if you don't, it doesn't really know that autonomously to use it. And second, you should definitely drop the link of whatever page you wanted to access so you don't have to you're not making Claude go do all the work to try to find what you're talking about, and instead, you just give it direct access to the page you're looking at. So here's what we're gonna tell it. We're gonna tell it, take a look at my last 10 sub stack notes, find out what is working, what is not, and track the analytics.
09:47Use your Chrome extension to do this. And then just drop the link in there, and then we're just gonna let it let it do its work. So what it should do now is open up a tab group, ask us for our permission, and start doing the work there. So we're gonna see what it does. First, it reads my context profiles in my system, and then there it goes, opening up the new tab that you can see here, and it's gonna start navigating
10:14all by itself. Right? So after a second or two, it navigated to the page I told it to. And now on the left side of the screen, what you're looking at is Claude code, uh, controlling my browser. Right? And here in the on the right side in my code editor, you can see it made a to do list. So it's gonna navigate to my Substack profile and find my notes, review the last 10 notes and metrics, identify patterns and what's working and what's not, and then document findings with actionable insights.
10:40So it's doing that. Now an important point is don't touch the screen that it's working on. So, like, here in my on the left side here, you can see that it it's working here on my sub sec. Don't start scrolling or clicking on anything because I found that that just, like, screws everything up or at least slows it down because Claude is basically taking screenshots and navigating that way. So if you move the page, it's gonna take a screenshot and get lost. It's gonna lose itself. So don't really touch anything, but that's okay because now we can let this run-in the background. So as this is running in the background,
11:13we can open up another terminal, and we'll we'll we'll launch Cloud, and I can literally do multiple things at once now. So now while this is running, what I wanna do is I wanna come look at my landing page, alright, for my cowriting
11:28custom systems here, which you're looking at here. And maybe what I wanna do is ask my co writer as my co writer has access to everything about my business and writing, what I can do is ask it to, you know, analyze this landing page, maybe find, you know, what's working, what's not, what's making it converting. And if I'm missing any, you know, important aspects of my system that are not being,
11:54uh, shown on this landing page. So on my landing page here, we have your own AI co writer built for your business, apply now. We have the pricing or the the features breakdown, some of this other stuff, which side note, this landing page I built with my Claude code as well. So now what we're gonna do is we're gonna use voice dictation to talk to Claude, and we'll say, take a look at my custom writing system or my custom co writer
12:20landing page, find out what makes it converting, what's working, what might not be working, and also go through our entire writing system here in our environment and see if I'm missing anything that would be worth including. We're gonna tell it use your Chrome extension. Always make sure to tell it to use your Chrome extension and then drop the link as well. And now it's gonna do the same thing. It should open this up in the tabs where Claude is accessing. And while that's running, we go back here, we can see that the first one that is analyzing my substack notes is still running in the background.
12:59So before this video already started, I already did these same exact two, so we could take a look at what that output looked like starting with the sub stack notes. So the first thing I asked you to do, like you saw, was analyze my sub stack notes, and you can see after I completed it here on the right, what we got was an entire breakdown of my sub stack notes, my last 10 notes. I have the when it was published, the likes, the comments, the restacks.
13:30I have a breakdown of what's working, what's not working, you know, patterns to double down on, patterns to avoid. And what you're not seeing also at the same time is that it's doing this all in the context of my entire system here to the left. So the co writer, you know, it's just one big system working together here. And then for the second task we asked it to do, which was analyze my landing page here,
13:54what we got was let's take a look. Scrolling down. This is how long it takes. These are all screenshots and actions it's doing in the browser. And now it gives me a landing page analysis of what's working well. You know, it says the file structure visual at the top is brilliant. It immediately shows what they're getting, but we can see some opportunities here, like I'm missing price,
14:14CTAwhich was purposeful, so that's okay. But what I am missing is testimonials and social proof. We're missing specific outcomes, urgency, and some other things there. So there, it's gonna help us analyze landing pages. It's gonna analyze landing pages and and maybe show us some things we can do. And just to finish off, like I said, let's be honest, it doesn't it's not super fast. This is not something that's gonna be like zip, zip, zip, doing a million things on on Chrome for you. It's a background task tool, not a speed tool. So make sure to delegate tasks that are not really worth your time, that might be annoying to be doing, that are very straightforward,
14:52CTAand delegate those to Claude Chrome, you know, or use it as a visual analysis tool or to help you basically do things where maybe an API is not available or there are no available tools, for example, Substack Analytics. Alright? So go try it out now. Test it out. If you haven't checked out my quad code masterclass for building your AI co writer, check that out as well because this just always
15:19CTAevery new thing that comes out just builds on top of your co writing system and supercharges it. Drop a comment below if you've used this, if you tried it out. Let me know how you're using it, and if you've discovered any, uh, cool ways of of, uh, supercharging your systems with this new Chrome extension.
— full transcript
§ 05 · For Joe
Steal the framing, steal the limitation.
JoeFlow / MCN playbook
Alex McFarland is building the same audience Joe is — calling it a co-writer system instead of a dictation app — and this video shows exactly how he packages new capability drops into his product narrative.
- Title as persona upgrade: Gets Eyes beats Chrome Extension Setup. For JoeFlow: next capability drop should be Gets Context or Gets Memory, not v1.8 release notes.
- The honest limitations slide builds more trust than the demo does. Saying the limit before the viewer discovers it is a pattern worth copying in JoeFlow onboarding and product pages.
- His slide deck format (dark bg, large single-concept text, branded series label) is a repeatable content format. One card = one concept. Start building a JoeFlow card library.
- Prompt formula for browser tasks (explicit tool + URL + desired output + hands-off) is a teachable pattern. JoeFlow voice-command prompts could use the same recipe structure.
- Running two Claude sessions in parallel is the same concept as JoeFlow Sessions cockpit. The visual of two terminals running simultaneously is the product demo, not the explanation.
- No-API angle applies directly to MCN: Substack analytics, Airtable views, any SaaS dashboard without an API. Claude Chrome equals free ETL for walled gardens.
§ 05 · For You
What you can actually do with this today.
If you want to try it
If you use Claude Code and spend time manually copying data from sites that do not have APIs, this extension turns that into a background task you can hand off.
- Install from claude.com/chrome, then run /chrome inside Claude Code — two steps, five minutes.
- Orange tab groups are the permission model: Claude only touches what is highlighted. Drag tabs in to grant access, drag out to revoke.
- Best first use: ask it to pull stats from a page you check manually every week — newsletter analytics, form responses, competitor pricing pages.
- Always tell it to use the Chrome extension explicitly in your prompt and paste the direct URL. It does not use it autonomously yet.
- Once you kick off a task, leave the tab alone. If you scroll or click, it loses its place. Open a second terminal for anything else you want to run in parallel.
